Vice President Kamala Harris Sees Surge in Donations from First-Time Supporters

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ICARO Media Group
Politics
27/08/2024 20h42

In a remarkable display of support, Vice President Kamala Harris has garnered over 1.5 million new donors since July, with a staggering $184 million in contributions pouring into her presidential campaign committees. This influx of funds, analyzed from Federal Election Commission filings, comes after President Biden withdrew from the race on July 21. Notably, Harris managed to raise nearly a third of Biden's total, with more than 2.6 million contributions averaging $69 each, $41 less than Biden's average.

July 21 and 22 emerged as the most successful fundraising days in the entire campaign cycle thus far. The majority of this boost in donations, made under the $200 threshold, can be attributed to the wave of enthusiasm sparked by Biden's exit and Harris' ascendance. Various grassroots initiatives, such as the Zoom event held by Win With Black Women that garnered an estimated 90,000 viewers, fueled this surge in support. Additionally, the Harris campaign witnessed an influx of young voters, who actively engaged through viral memes on popular social media platforms such as TikTok.

Examining July fundraising reports, it has become evident that nearly 70% of Vice President Harris' support came from first-time donors who had not previously contributed to President Biden's campaign. Every state experienced at least half of its donations coming from new contributors, with significant increases observed in the South and Midwest regions. Unsurprisingly, the highest contributions were recorded in large metropolitan areas along the coasts. The combined donations from metro areas such as New York, San Francisco, Washington, and Los Angeles totaled an impressive $48.7 million during the period from July 21 to 31.

The support for Harris in Los Angeles was particularly noteworthy, with a surge of first-time donors originating from heavily Latino areas on the Eastside, as well as white neighborhoods in Silver Lake and Echo Park. Furthermore, Asian-majority neighborhoods in Long Beach and the Valley made significant contributions, demonstrating their enthusiasm for the first major presidential candidate of Indian heritage. South Asian donors alone provided $2.4 million within the initial days of her campaign. This pattern of excitement was also visible in Little Indias across the country, including places like Edison, N.J.; Queens, N.Y.; and the areas surrounding Devon Avenue in Chicago.

San Francisco witnessed a similar trend, with 70% of donors in the Noe Valley area being new contributors. This particular neighborhood, known for its young white families, showcased unwavering support for Harris. Moreover, several Latino and Black majority ZIP Codes near San Leandro experienced a shift towards new donors. It is evident that Harris' candidacy has reinvigorated enthusiasm in majority Black areas, as seen through a substantial increase in new donors within ZIP codes surrounding Compton in L.A. and Oakland.

The significance of Harris' campaign extends beyond individual states. Atlanta, for instance, witnessed the vice president raising almost half of what Biden had collected since the beginning of 2023. Areas with high percentages of Black residents exhibited substantial growth in new donors, solidifying the critical voting bloc that Georgia represents, with its large proportion of Black voters and working-class families.

Another notable region is the Charlotte metro area in North Carolina, where donors poured in over $745,000 in new contributions for Harris. These areas predominantly consist of lower-income majority Black communities. In the state as a whole, nearly 70% of donors were first-time contributors, bringing the total amount raised for Harris to $3.3 million.

In Chicago, both majority Black and Latino areas on the South and West sides showed their strong support for Harris. Notably, the Hyde Park area, with a predominantly Black population, experienced a significant tripling of new donors. Similarly, in New York, ZIP codes in the Bronx, Harlem, and Brooklyn, primarily occupied by Latino and Black communities, witnessed an impressive ratio of three new donors for each returning donor. In the South Bronx's ZIP code 10454, which boasts a 70% Latino and 25% Black population, a staggering 86% of the donations received by Harris were from first-time contributors.

Even in neighboring New Jersey, a comparable pattern emerged in the eastern part of Newark, home to young lower-to-middle-income Latinos, who showed their unwavering support for Harris through their donations. This boost in new donors holds particular importance in swing states like Arizona. Phoenix and its surrounding middle-class, majority Latino communities made a substantial impact with a wave of new supporters. In Laveen, just south of Phoenix, an astounding 83% of support came from first-time donors, reflecting a growing trend.

Surprisingly, even Republican-leaning areas made contributions to Harris' campaign. In Texas, where the state predominantly aligns with the Republican Party, there were spikes in donations from regions such as Katy and Rosharon—a Latino and Black area south of Houston. These areas, which previously contributed less than $1,000, witnessed a surge in support, with contributions totaling over $10,500.

It is important to note that the data analyzed only spans through July, thus excluding the impact of running mate Minnesota Gov. Tim Walz's fundraising efforts in working-class areas. Nevertheless, cities such as Madison, Wis. and Minneapolis experienced twice as many new donors as returning contributors. Harris and Walz recently visited the left-leaning city of Milwaukee, which alone has provided $520,000 in new donations.

The momentum continues to grow for Vice President Kamala Harris following the Democratic National Convention in Chicago. The campaign reported raising an astonishing $540 million in August, with a significant surge in support after Harris delivered her impactful speech at the convention. Notably, nearly a third of contributions received during the convention week came from first-time donors. As Harris endeavors to secure critical voting blocs, including both women and young voters, this robust support from previously untapped sources will undoubtedly bolster her chances in the upcoming November election.

The views expressed in this article do not reflect the opinion of ICARO, or any of its affiliates.

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