Tesla's Slowing Growth Sends Warning Signals to Electric Vehicle Industry, says Morgan Stanley Analyst
ICARO Media Group
In a recent note to clients, Morgan Stanley analyst Adam Jonas highlighted that Tesla Inc.'s tempered growth expectations are a sign of impending challenges for the electric vehicle (EV) industry as a whole. Following Tesla's disappointing third-quarter results and cautious earnings conference call, Jonas warned investors to consider the broader implications for the industry.
Tesla, often referred to as the "gold standard" of EVs, posted results that fell short of analysts' expectations for adjusted earnings and revenue. This has led to concerns about slowing demand for the company's vehicles. Despite price cuts aimed at boosting demand, Tesla's growth seems to be slowing down.
Elon Musk, CEO of Tesla, attributed the challenges to rising interest rates in the United States. According to Musk, higher financing costs are making it more difficult for consumers to purchase cars, thereby impacting demand. The company also dialed back its future expectations, disappointing some investors who were hopeful that the worst was behind Tesla.
Following Musk's pessimistic comments, Tesla's shares experienced a significant decline. On Thursday, the stock dropped by 9.3%, marking the largest decline in over three months. The downward trend continued on Friday, with the stock falling as much as 4.4% to $210.42 in New York.
As the leading global EV maker, Tesla's cautious stance has broader implications for the entire EV industry, according to Jonas. Other companies, whether startups or established carmakers, still lag far behind Tesla in the race for electric vehicles, as per an analysis from Bloomberg New Energy Finance.
The potential challenges faced by Tesla could also affect Detroit-based carmakers, who have higher costs due to their unionized labor forces. If Tesla, with its current labor costs, is struggling to achieve decent margins on its vehicles, it could spell trouble for older automakers. This concern is further exacerbated by ongoing labor strikes at General Motors Co., Ford Motor Co., and Stellantis NV, where unions are negotiating for significant pay hikes.
Jonas, despite the cautionary notes, maintained his buy-equivalent rating on Tesla. He believes it is prudent for the company to be cautious given the elevated macroeconomic, consumer, and geopolitical risks facing the industry. While the short-term impact of the reset may hurt shares, Jonas suggests that this strategy may prove beneficial for the long-term success of the company and its stakeholders.
Tesla's slowing growth and cautious approach serve as a prominent warning signal to the entire EV industry. The outcomes and challenges faced by the company are expected to have ripple effects on other manufacturers and suppliers within the industry. As EV makers navigate an evolving landscape, Tesla's experiences will likely shape their strategies and decision-making in the coming months.