In a recent turn of events, Cloudflare CEO admitted his company's mistake in lacking humanity when an employee, Brittany Pietsch, was laid off and captured the moment on video, which promptly went viral on social media.

The video, uploaded on the alexyardigans TikTok account, garnered a staggering 3.4 million views since its posting on Friday, January 12. In the footage, Brittany Pietsch, an account executive at Cloudflare, can be seen documenting her layoff experience during a video call with two administrators.

Brittany, seemingly anticipating the termination, explained in the video that several of her colleagues had been receiving unexpected 15-minute call invites throughout the day, indicating that they were likely being let go as well. Moments before her own virtual meeting, her best friend at work had received a call for termination.

As the call commenced, Brittany engaged with two unknown individuals, a woman from HR and a director she claimed not to have heard of. Before the director could begin discussing her performance, Brittany interrupted him, stating, "Yes, I'm gonna stop you right there." The clip displayed a text overlay expressing her determination to stand up for herself, reasoning that she had nothing to lose.

Expressing her frustration, Brittany accused the company representatives of effortlessly conducting these brief termination meetings without any explanation or concern for the impact on the employees. She asserted that the entire process was highly traumatizing, leaving individuals without clarity or closure.

Brittany further questioned why she was faced with two strangers instead of her manager, who had provided her with strictly positive feedback. Throughout the video, she sought concrete reasons for her layoff, emphasizing her high activity and successful management of deals.

Cloudflare's CEO, upon being made aware of the viral video, publicly acknowledged the lack of humanity in the company's handling of the layoff incident. He recognized the impact it had on the individuals involved and vowed to address the situation with empathy and transparency moving forward.

The incident serves as a reminder of the power of social media and the need for companies to approach employee terminations with sensitivity and openness. Cloudflare now faces the challenge of regaining public trust and reassuring its workforce of its commitment to a more compassionate approach.