Taylor Swift's The Tortured Poets Department Makes Historic Debut with Record-Breaking Streaming Numbers and Physical Sales
ICARO Media Group
Taylor Swift's latest album, "The Tortured Poets Department," has taken the music industry by storm, achieving unprecedented success with its release. According to Billboard, the album has not only reached the top spot on the Hot 200 chart but has also broken records in both streaming numbers and physical sales.
The renowned music publication reported that "The Tortured Poets Department" sold an astonishing 2.6 million units in its first week, when streaming equivalent units were calculated. Out of these, over 1.9 million units consisted of traditional album sales, including digital downloads and physical copies.
This remarkable achievement places Swift in an elite category, making her the only artist with seven different albums to each sell at least 1 million copies in a single week in the modern era. However, Swift still trails behind Adele's 2015 album "25," which holds the record for highest sales in a debut week with 3.4 million copies sold. *NSYNC's "No Strings Attached" is also a contender, having sold 2.4 million copies in its debut week in 2000.
Aside from the impressive physical sales, "The Tortured Poets Department" delivered a historic streaming debut. Billboard reported a staggering combined listening time of 891.37 million official streams for all 31 tracks on the album. This achievement catapults Swift into the record books with the biggest streaming debut for an album in history.
Overwhelmed by the immense support from her fans, Swift expressed her gratitude on social media. She posted a heartfelt message, thanking her fans for listening, streaming, and embracing "The Tortured Poets Department." Swift also conveyed her excitement for the upcoming continuation of her worldwide tour, which is set to resume on May 9 in Paris, France.
"The Tortured Poets Department" was made available in various formats, including CD, cassette, and vinyl, with each variant featuring an exclusive bonus track. Target also offered exclusive versions of the vinyl and CDs, while limited collector's edition CDs were sold on Swift's website. The album's deluxe version, consisting of 31 tracks, was released as a surprise at 2 a.m. on April 19, accessible for digital download and streaming.
In addition to her chart-topping success, Swift also achieved another milestone with her album, sparking a vinyl sales frenzy. A remarkable 859,000 vinyl units were sold in a single week, marking the largest sales for an album on vinyl in the modern era.
With "The Tortured Poets Department" claiming the top spot on the Billboard charts, it becomes Swift's 14th No.1 album. This achievement places her in second place alongside rapper Jay Z, with only The Beatles surpassing them, having secured an astounding 19 top-charting albums.
Swift's consistent output of music and her drive to regain ownership of her masters by re-recording her previous releases have further solidified her status as one of the biggest acts in the music industry. Her sold-out "The Eras Tour," which began last year, will soon resume, and fans are eagerly anticipating live performances of tracks from "The Tortured Poets Department" based on a recent video she released.
As the anticipation grows, Swift herself expressed her excitement, stating that May 9th cannot come soon enough. With her latest album's groundbreaking success, it is no wonder that fans are eagerly awaiting her return to the stage.