**Unscripted Giants SpringHill and Fulwell 73 in Merger Talks**

SpringHill, co-founded by NBA star LeBron James and Maverick Carter, is reportedly in discussions with Fulwell 73, the production company established by Ben Winston, James Corden, Leo Pearlman, Ben Turner, and Gabe Turner, according to a source familiar with the matter confirmed to The Hollywood Reporter. These conversations have been ongoing for several months.

If the merger comes to fruition, it would significantly enhance the combined entity's presence in the realms of unscripted programming and sports. SpringHill is renowned for projects such as Netflix's “The Playbook” and Disney+’s “The Crossover,” and it also produced the film “Space Jam: A New Legacy.” Conversely, Fulwell 73 specializes in live events, including the Grammy Awards, alongside concert specials featuring top-tier artists like Adele and Elton John. They are also the force behind Hulu's show “The Kardashians” and ESPN’s docuseries “Clutch: The NBA Playoffs.”

In terms of investment, SpringHill has backing from RedBird Capital, Fenway Sports Group, and Epic Games. Fulwell 73's notable investors include Eldridge and James Corden; the company previously produced Corden's “Late Late Show” for CBS.

This potential merger is being discussed against a backdrop of a broader content pullback within the entertainment industry, making scale a crucial factor. This trend is impacting not only major corporations—like the speculative deals involving Warner Bros. Discovery, Lionsgate, or Comcast's cable channels—but also smaller production companies. Even well-established entities like SpringHill and Fulwell 73 are experiencing these market pressures.