United Airlines and JetBlue Unveil 'Blue Sky' Partnership to Enhance Loyalty Benefits and Flight Options

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ICARO Media Group
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03/06/2025 01h07

### United Airlines and JetBlue Announce New "Blue Sky" Partnership, Expanding Loyalty Benefits and Flight Options

In an exciting development for frequent flyers, United Airlines and JetBlue have unveiled their new partnership, aptly named "Blue Sky," which promises to bring a wave of benefits to their loyalty program members. This alliance marks a significant strategic move for both airlines and offers numerous new opportunities for earning and redeeming miles.

Under the "Blue Sky" partnership, members of JetBlue's TrueBlue program will now be able to earn and redeem points on United-operated flights. This is particularly beneficial for JetBlue's predominantly East Coast-based customers, as it opens up travel options to destinations such as Omaha and Boise. Furthermore, this partnership allows JetBlue loyalists to redeem their points for flights to a range of United's international destinations, including Sicily, Morocco, and Mongolia.

Financial analysts have noted the enhanced value of JetBlue's loyalty currency due to this partnership. The news has already received a positive reception from Wall Street. As cited by TD Cowen analyst Tom Fitzgerald, JetBlue's miles become a "more relevant currency" with access to United's extensive network. Currently, TrueBlue points and United's MileagePlus miles are valued at approximately 1.35 cents apiece, making them some of the most valuable loyalty currencies among U.S. airlines.

Frequent flyers will also enjoy expanded benefits on both airlines. For instance, United MileagePlus members gain more options for East Coast travel, especially to Florida and the Caribbean. The partnership allows United loyalists to use, or accumulate, miles on JetBlue’s extensive network out of JFK, which is a welcome addition for those who prefer flying out of John F. Kennedy International Airport over Newark Liberty International Airport.

The alliance is not without its questions, particularly concerning the earning and redemption rates under the new partnership, which have yet to be disclosed. However, the "Blue Sky" collaboration hints at a model similar to JetBlue's former Northeast Alliance with American Airlines. This new deal allows the two airlines to sell each other’s flights through their websites and apps, although it is a more limited interline agreement rather than the more integrated codeshare arrangement previously seen.

Alongside earning and redeeming miles, the partnership introduces reciprocal loyalty perks for elite-status members. Both United Premier members and JetBlue Mosaic members will receive elite status treatment when flying on the other carrier, which includes benefits such as priority check-in, security, and baggage handling.

While aspects of the premium offerings, like lounge access and first-class upgrades, are still under wraps, the anticipated launch of JetBlue's first lounge later this year and the installation of first-class seats on its planes suggest more premium benefits may be forthcoming.

By combining their strengths, United and JetBlue are set to become a formidable duo in the New York air travel market. United plans to return to JFK with shared slots provided by JetBlue, while JetBlue will take over some of United's timings at Newark. This expanded presence on both sides of the Hudson River promises more flexibility and options for travelers in the region.

Overall, the "Blue Sky" partnership between United Airlines and JetBlue is poised to enhance travel experiences and loyalty benefits, offering new possibilities for earning and burning miles across a broader network of destinations.

The views expressed in this article do not reflect the opinion of ICARO, or any of its affiliates.

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