**Ripple's XRP Surges Amid Strategic Investments and New Targets**

Cryptocurrency trader Brandon Hong made waves on X this past Friday by sharing insights about Ripple's recent performance. According to Hong, Ripple has reclaimed its "lawsuit wick," the significant 75 cents benchmark set earlier in 2023 following a favorable court ruling. The trader noted that after surpassing the $1.10 threshold, XRP surged to $1.60, providing traders with another entry point before potentially pushing towards a new all-time high, humorously dubbed "the final boss."

In a related development, influential trader DonAlt has outlined his future price targets for XRP. On November 13, he posted his projections on social media, identifying $1.90 as a near-term target and speculating a new all-time high at $6.90. These lofty targets have further energized the trading community around Ripple's XRP.

Ripple has also been active on the corporate front. On Wednesday, the company announced plans to invest in the newly rebranded Bitwise Physical XRP exchange-traded product. Ripple’s CEO, Brad Garlinghouse, emphasized that XRP remains a "cornerstone" for investors seeking robust and practical assets. This announcement aligns with a broader industry move as asset manager WisdomTree has filed to set up a trust entity in Delaware, laying groundwork for an XRP exchange-traded fund (ETF).

An XRP ETF would be a significant milestone, marking the third major cryptocurrency ETF after those of Bitcoin and Ethereum. The introduction of an XRP ETF could attract more institutional investors and heighten the coin's market presence, further bolstering its value and utility.