The company is offering residents of specific states the ability to opt-out of the sale or sharing/processing of their personal information for targeted ads. This initiative aims to provide a more relevant and personalized online experience for users.

To comply with applicable law, certain online ad partners may combine personal information provided by NBCUniversal with data from different businesses to assist in related advertising activities. This process may be considered "selling" or "sharing/processing" for targeted online advertising purposes.

Residents of the states listed in NBCUniversal's Privacy Policy can now exercise their right to opt out of the sale or sharing/processing of personal information such as cookies and device identifiers for targeted ads on the NBCUniversal website or app. By toggling the "Allow Sale of My Personal Info or Sharing/Processing for Targeted Ads" option to off, users can ensure that their personal information is not used for targeted advertising purposes.

NBCUniversal encourages users in these states to complete the opt-out form to prevent the use of their name, email address, and other associated personal information for targeted advertising activities. By doing so, users will still see ads on the platform, but they may be less relevant or based solely on NBCUniversal's first-party information.

It is important to note that the choices regarding cookies and device identifiers are specific to each brand's website or app on the browser or device being used. Users must manage their preferences on each site/app and renew their choices if they clear their cookies. Mobile app users can also adjust their precise geolocation permissions in their device settings.

Additionally, NBCUniversal wants to address concerns of gambling-related content on its platform. The company emphasizes that it does not offer gambling services and that the site and products are intended for entertainment purposes only. However, NBCUniversal does have an Official Sports Betting Partner – PointsBet, and may receive compensation if users place bets through the platform after clicking on PointsBet links.

For anyone experiencing gambling-related issues, NBCUniversal provides the helpline number 1-800-GAMBLER for support.

By providing these privacy control options, NBCUniversal aims to create a more transparent and user-centric online environment. Users can now have more control over their personal information and make informed decisions about targeted advertising on the platform.