NBCUniversal Allows Users to Opt Out of Targeted Advertising and Data Sharing
ICARO Media Group
The company has outlined the steps users can take to manage their privacy preferences in accordance with NBCUniversal's Privacy Policy.
Residents of specific states mentioned in the "Your Rights" section of NBCUniversal's Privacy Policy have the option to opt out of data sharing and processing for targeted advertising. Users can switch off the "Allow Sale of My Personal Info or Sharing/Processing for Targeted Ads" toggle under Manage Preferences to stop the sale or sharing of their personal information for targeted ads.
For users who are not residents of the mentioned states, these choices may not apply even if they toggle the button off. However, users will still be able to see ads, although they may be less relevant and based only on NBCUniversal's first-party information.
It is important to note that users must make these Manage Preference choices on each site or app they use and on each browser or device they access the services from. Additionally, if users clear their cookies, they will need to renew their opt-out choices.
NBCUniversal also clarifies that users can change their geolocation settings for mobile apps in their mobile device settings. This ensures a more precise control over the use of their email address and other personal information for targeted advertising activities.
The Privacy Policy further explains that certain online advertising partners may combine personal information provided by NBCUniversal with data from other businesses to enhance advertising experiences. This practice might be regarded as "selling" or "sharing/processing" under applicable law.
While users have the option to opt out of targeted advertising and data sharing, it is important to note that some cookies are necessary for the functionality of the service, including security measures and fraud prevention. Blocking these cookies through browser settings may impact the performance and usability of the website.
NBCUniversal aims to enhance user privacy and offer transparency by providing these opt-out choices. By giving users the ability to manage their preferences, the company aims to provide a more personalized and relevant online experience while respecting user privacy rights.