Enhancing User Control: NBCUniversal's Opt-Out Options for Targeted Advertising
ICARO Media Group
### NBCUniversal Offers Opt-Out Options for Targeted Advertising
NBCUniversal has introduced new measures to enhance their users' online experience by working with online ad partners. These partners may combine personal information provided by NBCUniversal with data from various businesses to assist with advertising activities, as outlined in NBCUniversal's Privacy Policy. This practice might be considered "selling" or "sharing/processing" for targeted online advertising in certain jurisdictions.
If you reside in one of the states mentioned in the 'Your Rights' section of NBCUniversal's Privacy Policy, you have the option to opt out of the sale or sharing/processing of your personal information. This includes data like cookies and device identifiers that are used for targeted ads. To opt out, you need to adjust a toggle button on the NBCUniversal site or app on the specific browser or device you are using. Once you move the toggle to the off position and confirm your choice, the dialogue box will close.
However, for residents outside the specified states, simply turning off the toggle will not apply. Even if you opt out, you will still see advertisements, but they will be less relevant as they will be based solely on NBCUniversal’s first-party information about you.
It is important to note that these preferences must be managed on each site or app and on every browser or device you use to access NBCUniversal services. Additionally, if you clear your cookies, you will need to renew your opt-out choice. For mobile apps, you can change your geolocation permissions through your device settings.
If you prefer to opt out of the usage of your email and related personal information for targeted advertising, you will need to complete an Opt-Out Form. More details can be found by navigating to the Privacy Policy in the menu settings page and reviewing the Cookie Notice.
These steps are part of NBCUniversal's ongoing commitment to user privacy and providing greater control over personal information used in online advertising.