Cadillac Unveils Sollei Ultra-Luxury Concept Electric Convertible, Showcasing Brand's Innovative Design and Technology

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ICARO Media Group
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22/07/2024 21h53

Cadillac has taken a leap into the future of luxury vehicles with the unveiling of its latest creation, the Sollei ultra-luxury concept electric convertible. This innovative vehicle not only pays homage to Cadillac's rich history but also showcases the brand's commitment to pushing the boundaries of design and technology.

The Sollei concept builds upon the success of Cadillac's hand-built, high-luxury electric Celestiq. Combining the words 'SOL' (sun) and 'LEI' (leisure), this concept explores the possibilities of custom vehicle design. According to John Roth, vice president of global Cadillac, the Sollei is a "design exploration" that emerged from the brand's work with Celestiq clients, limited edition Blackwing high-performance vehicles, and the all-electric Escalade IQ.

The official unveiling of the Sollei took place at the recently restored Cadillac House at Vanderbilt, located within GM's Global Technical Center campus in Warren. This facility serves as a hub for customers to design their custom Celestiq vehicles, which cost upwards of $300,000. Following the unveiling, the Sollei is set to make several global debuts during Monterey Car Week.

While Cadillac hasn't disclosed the exact number of customers it is working with on the Celestiq, Roth assures that the automaker is diligently working to bring them to fruition by the end of the year. However, he emphasizes that this process is fluid and flexible, with dates yet to be confirmed.

As Cadillac aims to bring the all-electric Escalade IQ to market soon, the brand is also preparing for the launch of the Optiq entry-level compact SUV later this year, followed by the Vistiq three-row SUV in the next year.

To ensure a seamless software experience in its electric vehicles, Cadillac has been conducting public road tests of the Escalade IQ. The brand is determined to learn from past software issues encountered with vehicles like the Cadillac Lyriq and the Chevrolet Blazer EV, which had a stop-sale due to software issues earlier this year.

Turning the focus to the Sollei's unique features, the concept boasts a 55-inch pillar-to-pillar screen and a sun-inspired interior with door panels resembling sun rays. The creamy yellow exterior color pays homage to Cadillac's heritage, harkening back to the iconic "Manila Cream" finish used on Cadillacs in the late 1950s.

The interior of the Sollei impresses with luxury amenities such as a beverage chiller with a power glass door, crystal glasses, and even 3D-printed acrylic bird calls for bird-watching enthusiasts. The concept also introduces an innovative bio-based material developed in collaboration with MycoWorks, which utilizes fine mycelium, the renewable root structure of mushrooms. In the Sollei, this material can be found in the charging mats on the console and the door map pockets.

With the Sollei concept, Cadillac demonstrates its commitment to innovation, blending luxury, cutting-edge technology, and sustainability. As the brand continues its exploration of new frontiers in the automotive industry, Cadillac enthusiasts can look forward to experiencing the future of luxury and performance on the road.

The views expressed in this article do not reflect the opinion of ICARO, or any of its affiliates.

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