In an effort to revitalize his political standing and attract foreign investment, French President Emmanuel Macron is betting on the upcoming Paris Olympics to showcase France's charm and potential. With the recent political turmoil and no dominant political bloc in the National Assembly, Macron is aiming to use the international event to bring positive attention to his leadership.

Macron sees the Olympics as the perfect opportunity to present France's landscapes, facilities, savoir-faire, and gastronomy to the world, effectively promoting the country as an attractive destination for both tourism and business ventures. With these goals in mind, Macron plans to take advantage of the grand opening ceremony, where over 110 heads of state and government will be in attendance.

The Elysee Palace has announced that Macron will use the opening ceremony to express his ambition of showcasing the entire France, including its natural and cultural heritage, art de vivre, and top-class athletes. With over 4 billion television viewers expected to tune in, Macron hopes to make a lasting impression on the global audience.

Additionally, Macron and International Olympic Committee President Thomas Bach have organized the Sport for Sustainable Development summit, which aims to encourage world leaders and international organizations to support sports-related initiatives in areas such as education, health, equality, inclusion, and sustainable development. The summit, held near the Louvre Museum, will bring together 50 heads of state and government to discuss and pledge their support for these crucial causes.

Macron's personal involvement in the Olympic preparations cannot be overlooked. Over the past seven years, he has tirelessly advocated for local sports initiatives and encouraged cities to bid for Olympic competitions. His commitment to sports is evident, with his video message urging French nationals to work out for at least 30 minutes a day, demonstrating his passion for an active lifestyle.

The Paris 2024 Olympics have been a dream come true for Macron, as just four months after his election in May 2017, Paris was selected as the host city. Since then, Macron has dedicated countless hours to the preparations, attending numerous meetings and making nearly 70 trips across France to bolster support.

As the world eagerly anticipates the Paris 2024 Olympics, Macron hopes this global platform will not only shine a spotlight on France's sporting achievements but also serve as a catalyst for economic growth and foreign investment. With major CEOs such as Samsung, Tesla, and Coca-Cola among the guests at his lunch, Macron aims to reassure them about the political situation in France and demonstrate the nation's readiness to welcome their investment.

The Paris 2024 Olympics will undoubtedly be a defining moment for Macron's presidency as he seeks to capitalize on the international stage and elevate France's stature once again.