Many Netflix users who subscribed to the service through Apple devices were met with a sudden rise in their subscription fee earlier this week. The streaming giant recently did away with its Basic ad-free plan, which previously cost £6.99 per month, affecting customers who were billed through iTunes.

Apple had removed the option to pay for Netflix subscriptions through their service some time ago, prompting Netflix members to now pay the streaming platform directly. This change has left some users disgruntled, as they considered the iTunes payment method to be a convenient way to manage their subscriptions.

Viewers now find themselves in a dilemma, as they must either opt for the Standard plan with adverts at £4.99 per month or pay more to continue enjoying an ad-free experience. The removal of the Basic ad-free plan has sparked discussions among users, with some expressing frustration and even considering canceling their Netflix subscriptions altogether.

The alteration in payment methods and subscription plans by Netflix has created uncertainty among Apple users who value the ease of managing their subscriptions through iTunes. As a result, some customers are weighing their options and deciding on the course of action to take regarding their Netflix subscriptions.