NBCUniversal Privacy Policy Update Allows Residents in Certain States to Opt Out of Targeted Advertising

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ICARO Media Group
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18/07/2024 22h52

In a recent update to its Privacy Policy, NBCUniversal has introduced new measures that allow residents of certain states to opt out of targeted advertising. This move comes as part of the company's commitment to providing a more personalized and relevant online experience while respecting user privacy.

The NBCUniversal Privacy Policy states that residents of states listed in the 'Your Rights' section of the policy can either submit a form or toggle off the "Allow Sale of My Personal Info or Sharing/Processing for Targeted Ads" option under Manage Preferences to opt out of the sale or sharing/processing of personal information. This includes data such as names, email addresses, and other associated personal information used for targeted advertising purposes.

Furthermore, the policy highlights that residents in these states can also choose to opt out of the use of their email and other personal information related to that email by completing an Opt-Out Form provided.

It is important to note that these choices are specific to the NBCUniversal website or app and apply only to the browser or device where the preferences are set. If a user clears their cookies or accesses the services from a different browser or device, they must renew their preference.

For residents of states not listed in the 'Your Rights' section, these choices will not apply even if the toggle is turned off. However, NBCUniversal assures users that turning off targeted advertising will still allow them to see ads, albeit potentially less relevant ones based only on the company's first-party information about the user.

The updated Privacy Policy also emphasizes that users may adjust their precise geolocation permissions for NBCUniversal's mobile apps through their mobile device settings, providing further control over the use of their personal information.

In conclusion, NBCUniversal's Privacy Policy update grants residents of specific states the ability to opt out of targeted advertising, safeguarding their personal information in line with privacy regulations. By offering these choices, the company demonstrates its commitment to transparency and providing users with greater control over their online experience.

The views expressed in this article do not reflect the opinion of ICARO, or any of its affiliates.

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